LIVE LEAN. LIVE STRONG. LIVE FREE.
Are you ready to ditch the quick fixes and break up with diet culture for good?
The Maintain Lean program is your ticket to mastering food, fitness, and your true self—no gimmicks, no shortcuts.
This isn’t about squeezing into a one-size-fits-all solution. It’s about embracing your natural vitality and building a lifestyle that’s as bold and unstoppable as you are.
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Introducing the Maintain Lean Program With Erin Moran
Where you’ll finally realize the problem isn’t you—it’s the garbage diet culture has been feeding you. No more restrictive diets, no more self-sabotage, and definitely no more obsessing over a scale that was never meant to define your worth.
Maintain Lean is where you break free from the lies, embrace your true strength, and build a life where lean and strong is your natural state—every day, no matter what the scale says.
If you're done with superficial weight loss goals and ready to cultivate real, lasting wellness, it's time to step up and own your journey.
Yes, I'm ready for a lifetime of health
The Maintain Lean program is not about quick fixes or following the latest diet trends. Instead, it’s a comprehensive journey into mastering your relationship with food, fitness, and self.
This program is designed for those who are ready to embrace their natural vitality, move beyond the superficial aspects of weight loss, and cultivate a lifestyle that supports lasting wellness.
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Maintain Lean is for those who have tried the traditional routes and found them lacking.
- It’s for busy widowed or divorced single moms who are insulin-resistant without knowing it
- It’s for men and women who may not believe they have a purpose or for the spiritual junkie entrepreneurs who need practical, grounded help with fitness.
This Program Meets You Where You're At
Whether you identify as a medicine woman, a humanitarian, or someone who has struggled with the expectations of diet culture, this program meets you where you are and helps you redefine what it means to live in a body that feels strong, capable, and vibrant.
Erin Moran’s 4-Step Framework
Live Lean Before You Look Lean
Learn how to live in a lean body before you see it in the mirror. Through my four-step framework, you'll embody the lifestyle and mindset needed to achieve the body you desire so that you can naturally become it.
Through this 4-step process, you’ll learn to live in the body you desire before you even look like it.
This is where real, sustainable change happens—because you’re not just transforming your body; you’re mastering a lifestyle that supports lean and strong living for life.
Step 1: PREP
This is the foundation of the program, focusing on stabilizing the body and mind. Clients build the habit of regular exercise, aiming for consistency at around four times per week. DNA, bloodwork and stool samples are taken to assess gut health, hormone levels, Epigenetics, and expected imbalances. The goal is to get a full picture of the client's internal health. Emotional work is also introduced, teaching clients how to cultivate ventral vagal states for nervous system stability, fostering a shift away from chronic stress responses like fight-or-flight or dorsal shutdown.
Step 2: BUILD
In this phase, the emphasis is on creating a strong metabolic foundation. Physical training, along with a supportive nutrition strategy, helps clients build lean muscle and enhance metabolism.
The Build Phase continues advanced emotional work, promoting nervous system regulation to shift clients’ emotional set points. This phase further strengthens clients' resilience and consistency with their physical routines, establishing them firmly in the program.
Step 3: DISCOVER
Discover is where fat loss can begin, but it’s not approached like a traditional weight loss phase. Clients can only progress to the Discover Phase if their test results indicate a healthy gut and balanced hormone levels. The phase only starts if gut health and hormone levels are optimized, and clients’ bodies are ready to handle a caloric deficit without additional stress.
In Discover, clients address underlying emotional patterns and limiting beliefs, often utilizing techniques like Parts work, Phoenix Method practices, and Polyvagal Theory applications.
Step 4: MAINTAIN
After a maximum of 13-20 weeks in Discover, clients gradually increase their calories back to maintenance levels to stabilize their bodies after the fat loss period. -The Maintain Phase is intended as the client's “home base” throughout the year, where they should spend the majority of their time to ensure stability and longevity in their results.
This phase represents a state of balanced nutrition, energy, and emotional stability, allowing clients to integrate the tools they’ve learned and live in a state of freedom from dieting.
This isn’t just another maintenance plan.
Maintain Lean is an ongoing journey to holistic well-being.
It’s about understanding that the mass type you focus on matters more than the food you eat. It’s about realizing that you don’t have a weight problem, but rather a deeper issue that needs addressing. Erin’s approach teaches you to listen to all four of your brains—especially the one that’s not in your head—and to respect the signals your body sends you.
You’ll learn how to:
- Make food decisions when you’re not hungry
- Embrace a lifestyle that’s about more than just numbers on a scale
- Fully embody your natural vitality across all dimensions of wellness.
Welcome to real life, where you can lose weight and keep it off without "sugar free" or low fat foods.
It's about how your body is talking to your brain and how your brain doesn't feel safe enough to listen because inflammation to your body is like rust on your car.
Hey there, I'm Erin Moran, your rebel weight loss coach.
I'm not your typical fitness nerd. I focus on guiding women to a lean body where longevity, energy, abundance, and nourishment comes before weight and without the needless sacrifice of life's joys.
Tired of obsessing over every bite and comparing yourself to others? It's time to escape this toxic cycle.
AS SEEN WITH
My unique approach is built not just one neuroscience or muscle health but also on the real world principles of lifetime health and fitness after reversing childhood obesity that I didn't learn in college. It's more than just shedding pounds; it's about deep, impactful changes for your overall health.
With my method...
You'll master the nutrition of getting your body to the gym and understand what your body's signals mean, all while embracing a life full of pleasure and health.
What you get in Maintain Lean
Maintain Lean isn’t just another program; it’s your holistic journey to cutting through the nonsense and redefining your entire approach to health and wellness. Over the course of this program, you'll reshape not only your body but also your thoughts, behaviors, beliefs, and emotional set point.
This is about understanding yourself from the inside out and equipping yourself with the tools for lasting well-being. It’s where real, sustainable change begins—because you’re not just adjusting your lifestyle; you’re mastering it.
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REBUILDING YOUR
Relationship with Food, Fitness, & Self
Discover how to create a healthy, balanced relationship with food and fitness that nurtures your mind and body. You'll learn to listen to your body's needs, break free from restrictive dieting, and cultivate self-compassion in your wellness journey.
FOCUSING ON
Lean Muscle Mass, Not Just Weight
Shift your focus from the scale to building and maintaining lean muscle mass. Understand why muscle is key to your health and vitality, and how prioritizing strength over weight loss leads to long-term wellness and a stronger, more resilient body.
REDEFINING
Strength and Vitality
Explore the true meaning of strength and vitality beyond societal expectations. You’ll learn to embrace your natural energy, enhance your physical capabilities, and redefine what it means to live a vibrant, fulfilled life in your own terms.
LIVING AS A HYBRID
Lifestyle Athlete
Adopt the identity of a Hybrid Lifestyle Athlete—someone who seamlessly integrates wellness into every aspect of life. This approach supports your well-being on all levels, helping you embody a new identity that is strong, balanced, and empowered.
The Commitment
This program isn’t about quick fixes. It’s about making a long-term commitment to your health and well-being.
The lowest cost of entry is consistency over time because that’s what it takes to truly thrive.
APM (All Parts Matter) is a mandatory prerequisite for any in-person coaching, consulting, or training with Erin. It ensures that you’re fully prepared to embrace the Maintain Lean lifestyle.
Frequently Asked Questions
What is the difference between the 3-month and 18-month memberships?
What does the enrollment fee for the 18-month membership cover?
Can I still achieve results with just the 3-month membership?
Is there any flexibility in the membership plans?
Do the memberships include labs and supplement discounts?
How often will I have 1-on-1 coaching sessions with Erin?
What kind of results can I expect from the Maintain Lean program?
Can I upgrade from the 3-month membership to the 18-month membership?
What kind of support system is included in the program?
Is this program suitable for beginners?
Ready to Start?
If you’re tired of the diet culture treadmill and ready to embrace a new way of living—one that supports your natural vitality and well-being—Maintain Lean is the program for you.
Join us and discover what it really means to live lean and strong, not just for a season, but for life.
Join Maintain Lean NowThis site cannot and does not contain medical/health advice. The medical/health information is provided for general information and educational purposes only and is not suitable for professional advice. Accordingly, before taking any actions based upon such information, we encourage you to consult with the appropriate professionals. We do not provide any kind of medical/health advice. THE USE OR RELIANCE OF ANY INFORMATION CONTAINED ON THE SITE OR OUR MOBILE APPLICATION IS SOLELY AT YOUR OWN RISK.
